Doesn't Anbody Review This Stuff Before Publishing?

I have two problems with an advertising section for Montefiore Medical Center in the New York Times Magazine for Sunday, November 3, 2013:

1. In not one, but two pictures, films of a brain MRI are upside down.
2. Nobody prints films of MRI scans anymore. The images are all on computer monitors.

Even if no actual physician was involved in the production of these photos, it's not hard for the people involved to see the text on the films is upside down.